Premium Seating, VIP Experiences & Bull Riding Tickets
A PBR VIP ticket can put you closer to the chutes, give you access to a private hospitality area, or add something extra to your night at the arena. Packages vary from one event to another. Compare upcoming dates, seating options, and ticket details before choosing.
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PBR offers several ticket packages with reserved seating, a $50 food-and-beverage credit per ticket, and a merchandise bundle for each guest. The main difference is where you'll sit. Here's how the four options compare.
| Package | Seating | Food & beverage credit |
|---|---|---|
| Upper Level | Upper level | $50 |
|
Upper Premium Premium |
Sections 210–212, 223–225 | $50 |
| Lower Level | Lower level | $50 |
|
Lower Premium Premium |
Sections 106–108, 116–118 | $50 |
A reserved seat in the upper level, plus a few extras for the night. Each ticket includes a $50 food-and-beverage credit and a PBR merchandise bundle.
Want a more specific seating location? This package includes a reserved upper-level seat in sections 210–212 or 223–225, plus the same $50 food-and-beverage credit and merchandise bundle.
This option moves you to the arena's lower level. You'll receive a reserved event ticket, a $50 food-and-beverage credit, and a PBR merchandise bundle.
Reserved lower-level seating in sections 106–108 or 116–118 makes this the most specifically positioned lower-level option of the four. The package also includes a $50 food and beverage credit and a PBR merchandise bundle.
Please note: Orders of three or more tickets may be split into separate seating groups. Package availability, seating sections, and benefits may vary by event. Review the seller's terms for details of the 100% Worry-Free Guarantee.
Check a few details before you pay.
For packages that require a direct inquiry, contact the provider listed on the official PBR premium experiences page.
Ticket prices vary by event, seating location, and availability. Listed prices may not include VIP packages or additional fees.
It all depends on what you're looking for. If you just want to see bull riding, maybe standard seating is fine if it's in a good spot. VIP seats cost more if you want those perks. Whether you want to see the bulls up close before they run or have your clients in a suite, it depends on the package's perks.
Some stops offer the package; others may not. There are certain venues that offer better seating and some that offer different packages. Just check what is available before trying to build your trip around a package.
There is no guarantee they will be together. When purchasing 3 or more tickets through some PBR packages, it states that your tickets may be separated. Just know this when purchasing.
For the packages listed above, yes, you will receive a $50 food and beverage credit. As well as a PBR merch bundle. See the terms and conditions on the package to see what you can use it for.
Only if it is stated in the package. Better seating and a food and beverage credit don't mean you'll meet the riders or get backstage access.